Sometimes it is just time for a change - Americans (including SEO company) collectively realized this on Tuesday when they elected Barack Obama. In much smaller terms, it is important to realize when it is time to change your keywords or even your overall online marketing strategy.

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In honor of election day (fellow Americans, we hope you all voted!), here is a comparison of the two campaigns in terms of online marketing and search engine optimization.

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Sometimes you have to write a blog post simply to highlight someone else’s cleverness.  This is one of those times.  Aaron Wall’s SEO Flowchart is simply brilliant in both its usefulness and its humor.

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Our SEO company would like to wish everyone a happy Halloween!

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In honor of Halloween and all that is ghoulish or ghastly, we’ve compiled a list of frightening SEO tactics that will certainly scare the search engine spiders - and more importantly, your users - away from your website.

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There are millions of blogs on the internet, and while many of them are probably not worth a click, there are plenty that are entertaining, interesting, and/or informative reads (like our SEO company blog) if only you knew about them.  And of course, most of us don’t have the time or the inclination to sift through tons of blogs hoping to find that one diamond in the rough. 

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We’ve all spoken to online marketing and SEO consultants who have one favorite technique that they think is a no-fail way to dominate the search engine results pages; some of us have even worked with them. However, our SEO company understands that every marketing campaign is different, and that there is no one silver bullet of a technique that will guarantee top results.

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In honor of the season two finale on Sunday, today is Mad Men day - posts featuring a character from AMC’s hit show and what it would be like if they worked at the Ocean Groups will appear on all the company blogs.

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To round out this week’s collection of posts on Twitter and how it affects your search engine optimization and online marketing campaigns, our SEO company is highlighting another post on Twitter - this one is from Jeremy Schoemaker, a.k.a. ShoeMoney, and it covers his thoughts after using Twitter for four months.

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Since it seems to be Twitter week at our SEO company, posting about our favorite ways to optimize your Twitter experience is definitely appropriate. The first one of those would be TweetBeep, which is basically Google Alerts for Twitter.

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