It should come as no surprise that our agency enjoys AMC’s Mad Men - in fact, Mad Men probably deserves its own listing on Things Marketing People Love. 

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Paying for high quality links is not exactly uncommon in the SEO industry.  In fact, purchasing listings in a few high quality directories (Yahoo, Best of the Web, Business.com, etc.) is something we recommend.  That said, we do stick to the principle that the best possible links are ones that are free - you want people to link to you because your site features something valuable.

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Everyone in the SEO and web development world has likely read multiple articles on the Yahoo/Microsoft deal today, and if you’re reading this you’ve likely developed your own opinions on whether or not it was a wise decision for either company.  However, we (meaning the SEO team at SEO Group, not the royal we) are more concerned with how this will effect our search engine optimization process.

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Hello all, and happy friday!

Around the office we use delicious to internally share and comment on interesting news and opinions in the internet marketing world. Here are some stories that got our office buzzing this week.

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Every day our SEO company spots missed opportunities online - in fact, one of the first things we do with a new client who has an existing website is to take advantage of any missed opportunities we come across.  Often, many of these problems are simple to remedy.  Here the top five missed opportunities we come across on a regular basis:

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Ok, I’m sure your wondering, what do chicken wings and Groundswell have in common?  The truth is absolutely nothing.  I just so happened to be eating chicken wings today while reading Groundswell.  (A challenge in itself)  Big props to co-authors Charlene Li and Josh Bernoff.  Anyway the book looks into a very interesting phenomenon that takes place online. The Groundswell. 

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Our business consultants are at the Chicago City Treasurer’s Small Business Expo today, spreading the word about the power of being on page #1.  Check them out after the jump:

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Optimizing an ecommerce website is not dissimilar to optimizing any other kind of website - you need to make sure your meta data is placed correctly, your copy contains your keywords, and all the other components that any SEO company knows are necessary for good rankings. 

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Everyone is talking about Google’s new operating system, but our search overlords have also recently rolled out a real estate search function that our SEO company finds pretty interesting. 

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Optimized press releases are a strong and effective way to drive traffic.  One thing that every company wants is fast results.  By releasing an optimized press release, your story can get featured on Yahoo News and Google News and be indexed quickly, and with the increase in blended search results, it could even place you onto page one right away, keeping your company at the forefront of your consumer’s minds. 

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