Ah, Anthony Bourdain - he is cranky, often ill-tempered, and sarcastic - and his millions of fans love him anyway. He wouldn’t be quite the same without being a chef, of course, but this week our SEO company is looking at online marketing from Bourdain’s unique perspective.

One of America’s favorite TV couples is The Office’s Jim (J. Krasinski) and Pam (J. Fischer). They spend their work days pranking Dwight and teasing Michael, along with working for the paper company Dunder Mifflin. However, what if Jim and Pam worked for an online marketing company and SEO agency?

As always, here are our SEO company’s favorite articles and blog posts this week:

Customize Wordpress lists their top ten tips for applying SEO to Wordpress.

This week our SEO company is looking at search engine optimization and online marketing through the eyes of two of Britain’s most well-known exports, David and Victoria Beckham. First of all, both of them would likely be incredibly dedicated to learning new search marketing techniques; after all, David Beckham was known for the fact that he “practiced with a discipline to achieve an accuracy that other players wouldn’t care about“, to quote his former manager at Manchester United, Alex Ferguson.

Oprah is quite possibly the world’s most famous Chicago resident, at the moment at least.  Therefore, our Chicago SEO company is looking at search engine optimization and online marketing through the eyes of Oprah. 

As always, here are our SEO company’s favorite blog posts and articles this week:

Conversation Marketing says that picking great keywords starts with great questions, and they created an excellent video tutorial to that effect.

Today’s “what would ____ do if they were an SEO?” covers a topic near and dear to this writer’s heart*: Notre Dame football, and more importantly, the story of Rudy Ruettiger and how he was determined to play for the Fighting Irish, despite a lack of natural athletic or academic ability.  Clearly, if Rudy was in the online marketing field, he would likely go for it all and try to rank for impossibly difficult keywords - but it is likely that he would put in the work and have the determination to eventually succeed.

As always, here are our SEO company’s favorite links this week:

Search Engine Land notes that Google is now searching for synonyms. 

For this week’s “What would ____ do if they were an SEO?” our SEO company is taking it back.  Way back, in fact, to 17th century Britain where three hundred and seventy-six years ago, renowned philosopher John Locke was born.

There is one key question that everything SEO or online marketing consultant must ask themselves. That question is “are you an SEO tortoise or an SEO hare?”