It is 2009, and everyone knows that a business needs an online presence, even if it is only a simple website that explains the company’s offerings - their goods and/or services.  However, today it is not enough to simply be online.  Your presence must be visible.  That is where search engine optimization and online marketing are essential.

Google, Yahoo, and MSN are basically the starting point of the web for many people, especially when they are searching for a solution to whatever problem they may have.  Therefore, you need your site to be quickly and easily found in the search engines - you must be visible online if you want your business to succeed.