This month marks the tenth anniversary of Google’s existence - doesn’t it seem like we’ve all been Googling for answers to all our internet questions much longer than that? More importantly, Google has gone from a upstart search engine to perhaps the biggest player on the internet - and as an SEO company, we have a more…adversarial relationship with Google than most.

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As always, here are our SEO company’s favorite links this week:

Search Engine Land notes that Google is now searching for synonyms. 

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For this week’s “What would ____ do if they were an SEO?” our SEO company is taking it back.  Way back, in fact, to 17th century Britain where three hundred and seventy-six years ago, renowned philosopher John Locke was born.

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Our SEO company has come up with a few simple rules of online marketing; essentially, they are the ten commandments of search engine optimization.  Here they are without further ado:

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Twitter is definitely still one of the hottest topics in the social media, blogging, and online marketing spheres lately, with more and more people/companies beginning to realize the value of sharing their thoughts and ideas via tweet - as long as their thoughts are under 140 characters or less, that is.

*Like virtually every other web company out there, we have a twitter account - follow us!

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There is one key question that everything SEO or online marketing consultant must ask themselves. That question is “are you an SEO tortoise or an SEO hare?”

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Reputation management is one of the major buzzwords in the online marketing community these days - it seems that you can’t visit an SEO blog without coming across posts entitled “The Importance of Reputation Management” or “Top Ten Reputation Management Techniques” or similar. Our SEO company has even written about managing your reputation online on more than one occasion.

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As always, here are our Chicago SEO company’s favorite links this week:

Chris Brogan has fifty ideas on using Twitter for Business (and why don’t you follow SEOGroup here!). There are some more excellent tips in the comments as well.

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This week our SEO company is taking a break from examining search engine optimization through the eyes of notable individuals and comparing SEO, online marketing, soccer, and football (hat tip to Jeff Jarvis for the inspiration).

SEM is futbol.

SEO is football.

Allow us to explain.

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Our SEO company has learned that there is only element that is absolutely critical for a successful search engine optimization or online marketing campaign - and it is probably one of the aspects that many SEO consultants and their clients are most likely to overlook.

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