Sarah Palin is probably the most talked-about woman in America right now, but our SEO company is not concerned with her politics for the purposes of this post - we’re interested in how she would approach online marketing and search engine optimization.

This week is blended search week on our SEO company blog, and of course, you can’t discuss blended search without understanding the various types of results that you might get, depending on the sort of query you have.  Without further ado:

Last Thursday we talked a little about blended search and how the search engine result mix has changed over time.   Today, our SEO company will cover search landscapes, how to analyze them, and most importantly how to use them to your optimization advantage.

Blended search is a hot topic right now - in fact, you may even describe it as the future of search.  Blended search means a mix of traditional listings, local search, videos, images, blogs, news, book content, and even maps in the search engine results.  Our SEO company knows that blended search does have an effect on the overall SEO process, and that various types of media that show up in the results.

One of the more common questions our SEO company encounters is this query: “when someone clicks on my website (or competitor site, for that matter), does the click-through help improve the site’s ranking in the search results”?

This month marks the tenth anniversary of Google’s existence - doesn’t it seem like we’ve all been Googling for answers to all our internet questions much longer than that? More importantly, Google has gone from a upstart search engine to perhaps the biggest player on the internet - and as an SEO company, we have a more…adversarial relationship with Google than most.

You’ve probably seen at least one of the recent articles how Flash websites and SEO are no longer mutually exclusive; however, Flash elements aren’t exactly search engine optimization friendly all of a sudden either.  The real changes that Adobe’s recent announcement about how they are teaming up with Google and Yahoo to make Flash sites able to be indexed by search engines are somewhere in between.